Our challenge
Mason Media has been retained by Kirwans since 2003 to provide the firm with national and regional media relations. Last year, the firm asked Mason Media Managing Director Nick Mason to develop and implement a marketing and business development strategy for Kirwans to help ensure that its plans were in line with the continued rapid growth of the business.
Our approach
Since we began working with Kirwans on their PR, this fast growing full service law firm has featured prominently in every national newspaper, many international publications and a host of broadcast outlets including BBC News, Radio 4’s Today programme, Channel 4 News and Sky News. Meanwhile, Nick’s work during the past year has seen him deliver a comprehensive marketing and business development plan for the firm and each of its departments. He has also overseen the successful implementation of a new brand identity, highly optimized website, as well as a series of departmental campaigns.
Our results
Marketing and PR has been central to the continuing success story of Kirwans which has grown from a single office to three offices and year-on-year increases in fee income. The firm’s vision is now to become a genuine national provider of legal services by getting the most from its 90-strong team and an ever growing internet presence.