Mason Media 13 The Cross, Neston, Cheshire , CH64 9UB  Tel 0151 239 5050  Email info@masonmedia.co.uk

Case Studies

PlumbNation

Our challenge

PlumbNation is one of the UK’s leading online distributors of plumbing and heating products directly to the consumer.

The brainchild of entrepreneur Royden Evans, the Wirral-based company continues to face ferocious competition from more established businesses as well as younger ones entering the market.

To stay ahead, Royden needs to ensure his powerful ecommerce site is as sophisticated as possible and houses the biggest possible selection of products, but hired Mason Media to help spread the word to consumers through national media.

Our approach

We provide PlumbNation with consumer and business PR support and, during the past year, we have ensured that a regular supply of press releases is hitting the media.

The two major objectives of the campaign are to build brand awareness and help to drive sales to the website.

Our results

Extensive media coverage has been achieved in publications including House Beautiful, At Home, Grand Designs magazine, Self builder and Homemaker and Ideal Home. In addition, the company’s corporate profile has been enhanced through regular stories and interviews in key national, trade and regional business press.

PlumbNation is on course to turn over more than £16million this year – up from £11.2million last year and £7.4million just two years ago.

The company has also recently taken more space at its Bromborough-based office to provide it with the space it needs to continue its ambitious expansion plans. A new website, mobile website, smartphone applications and social media strategy are all about to be rolled out.

We have been blown away by the amount of media coverage you have got us!
Chris Baker, Five Valleys Cordials
Mason Media has consistently provided Cherrygood with dynamic consumer and business PR support. The quality and quantity of media coverage has been outstanding.
John Heseltine, Founder of Cherrygood
Adam Pritchard, Founder and Chief Executive of Pomegreat, the original pomegranate juice drink, says: ‘Mason Media were instrumental in taking Pomegreat sales from £10k a month to over £150k a month. They know how to tell a story for a young brand.’
Adam Pritchard, Chief Executive of Pomegreat
I have no doubt Kirwans is the most publicised law firm in the North West of England and that is largely attributable to Nick and his team. His team always prepares professional press releases often within minutes of a story breaking. We have enjoyed a phenomenal amount of TV, radio, newspaper and magazine coverage.
David Kirwan, Senior Partner Kirwans
Mason Media provides me with a professional, flexible PR service which allows me to turn it on and off as and when I have stories to tell. It also allows me to use my PR budget to maximum effect.
Jon Wyles, MD Smart Storage
Mason Media provides our brands with the national media killer PR which makes them stand out from the crowd.
Mike Sears, MD Windfall Drinks