Germ Warfare for Mason Media

September 29, 2010
 
Press Release
 
Mason Media has picked up two new clients and unveiled a new brand identity for the company.
 
Skelmersdale-based Paragon PE, which turned down a deal on TV’s Dragons Den, has hired the agency to run a media relations campaign for its revolutionary Halo laundry detergents.
 
Meanwhile, Ellesmere Port technology firm MSoft has asked Mason to promote its innovative web-based blood and equipment tracking systems for the public and commercial sectors.
 
Coinciding with the two new client wins, Mason Media has unveiled its new brand identity and website www.masonmedia.co.uk <http://www.masonmedia.co.uk> , which were designed and built by Liverpool digital agency Ph Creative.
 
Mason Media Director Nick Mason said: “We spend a lot of time advising our clients on their brands and how to make them stand out from the crowd and felt it was time we did the same for ourselves.
 
“We felt that the term PR didn’t really do justice to the range of work we do for our clients so we have rechristened ourselves “the communications consultancy” because communication is at the heart of everything we do.
 
“We briefed Ph Creative on our requirements and we are really pleased with the work they have done with our brand and website which we believe gives prospective clients some distinctive messages when they are deciding which agencies to talk to.”
 
Fellow director Lucy Mason said of the new client wins: “The MSoft and Paragon wins highlight our ability to put in place strong campaigns for our clients across corporate and consumer sectors.”
 
Lucy added: “We’re also in talks with a number of other exciting client opportunities which hopefully indicates that the market is slowly starting to pick up again.”